From relationships to career, the need to make the right decisions can be overwhelming. But much of the difficulty comes down to how we approach them. There’s a story about Plato and Socrates that captures this. In the story, Plato…
This article explores a counterintuitive truth: why people with less experience sometimes achieve better results than experts. And, at the end, it will show you how to stay innovative even as an expert.
I used to introduce myself at networking events with “I’m a marketer” and leave it at that. But one day, a client came to me totally frustrated with their marketing results. Instead of jumping straight into campaign strategies, I spent…
